Strategic Management: Concepts and Cases: Competitiveness and Globalization

Strategic Management: Concepts and Cases: Competitiveness and Globalization

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Examine strategic management with the market-leading text that sets the standard for the most intellectually rich, yet thoroughly practical, analysis of strategic management today. Written by highly respected experts Hitt, Ireland, and Hoskisson, STRATEGIC MANAGEMENT: COMPETITIVENESS AND GLOBALIZATION, CONCEPTS AND CASES, Eleventh Edition, combines the latest cutting-edge research and strategic management trends with ideas from some of todaya€™s most prominent scholars. This is the only text that integrates the classic industrial organization model with a resource-based view of the firm to give you a complete understanding of how todaya€™s businesses use strategic management to establish a sustained competitive advantage. A strong global focus and examples from more than 600 emerging and leading companies place ideas into context within an inviting, practical presentation. A wealth of learning features and more than 30 all-new compelling cases examine a broad range of critical issues confronting managers today. Engaging video cases, CengageNOWTM online learning tools, and a complete electronic business library help keep your study current and relevant. STRATEGIC MANAGEMENT: COMPETITIVENESS AND GLOBALIZATION provides the solid understanding you need to effectively apply strategic management tools and techniques for increased performance and tomorrowa€™s competitive advantage. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.Tiffany also offers great service at its stores through product information. ... Jewelers to be the companya#39;s major competitor because Guild has the local relationships with potential customers that are difficult for Blue Nile to establish online.29anbsp;...

Title:Strategic Management: Concepts and Cases: Competitiveness and Globalization
Author: Michael Hitt, R. Duane Ireland, Robert Hoskisson
Publisher:Cengage Learning - 2014-01-01

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